MEMS Adds New Value to Consumer Products
The market decline is affecting MEMS demand in 2009. However, the price decline in MEMS products is also an incentive to buyers. MEMS devices can add value to consumer products that could not afford to use MEMS in the past. This creates an opportunity to introduce MEMS products to new markets and to replace legacy products. China Outlook Consulting analysts track the design practices of MEMS applications and find the demand trend of Chinese OEM/EMS swinging from single chip to function modules. MEMS suppliers, component suppliers, and independent design houses may work as one team to meet application specific demands.
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Servers Market Sees Opportunities
China Outlook Consulting analysts bring good news on server market demand in China¡¯s domestic market. CCID Consulting, a Beijing based government research firm, forecasts 2009 growth at double digits, powered by the tax reduction program, Internet usage incentive policy, and government investment on infrastructure. The price cuts made by Intel because the PC market is down, and the upcoming Net Book are not going to help very much. We may have to look for more market segments to find opportunities.
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China MCU Market: Slow down and High Margin
China MCU market demand fell to single digit growth in 2008, the first ever single digit growth in the past decade. The weakened worldwide market for consumer electronics is a major reason, but greatly reduced unit price was another killer. China Outlook Consulting analysts share market challenges and opportunities for MCU products in this piece of market intelligent.
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Automotive Electronics: Trends and Changes
The electronics cost of China local designed automotives are around 10% of the total vehicle which is much lower than the world average. The world automotive market is a disaster today which has a negative impact on China, resulting in single digit growth rate in China-made automotive shipments last year. However, looking into auto electronics can help this picture, since reduced electronics component costs can support the cost reduction efforts of auto makers. China Outlook Consulting analysts explored reasons that boost China auto electronics demand.
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Ten Product Trends
The changing economic environment gives new ideas for product development. It can speed up new technology application because of the reduced material and service costs. It can also dissolve technology monopolies since top world companies must seek ways to survive. This can produce new product development opportunities for design activities in China. China Outlook Consulting analysts present 10 hot spots for strategic thinking including mini note computer, large panel, new storage, blue ray, frequency inverter and more.
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Charts and Tables
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